Development: Final CD digi-pack

Front cover of CD booklet

 

CD

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

The inside pages of the booklet

 

The last page of the booklet

 

The inside back page of the CD cover

The whole booklet as seen on InDesign

 I initially planned to create a more conventional designed digi-pack 

 shown in my drafts here, however after doing some research into different designs and layouts, I decided to create a more unconventional digi-pack that highlighted the themes of the different song titles instead of sticking the conventional, including every image of the band. The design was captivating to my audience as it's fairly unusual, creative and interesting to look at with the various of images. I have incorporated the motif of the butterfly throughout all of my ancillary's to maintain consistency.

Development: Ancillary tasks

These are screenshots of the ancillary tasks that I have approved and they are the early day creations that have lots more to be improved on. I used Adobe Photoshop cs6 to produce my ancillary tasks. 

 

Here is a short video clip of where I am at the moment with my ancillary tasks; the tour dates poster and my front cover for my digipak

 

 

Recent up to date development of ancillary tasks

Tour Dates Poster & Album Release

Front cover of CD/ Digi-Pack

Inside CD cover/ Digi-Pack

 

Planning & Development: Uses and gratifications

The opposite range of audience theories and effects theory is uses and gratifications theory. This is where the active audience assumes or chooses the texts it consumes and where individuals have differing reasons for consuming a media these texts.

Blumler and Katz expanded this theory in 1974 suggesting that their are possible reasons why an audience might consume certain media texts. The types of reasons are as listed:

• Diversion- escape from everyday problems and routine e.g. watching reality TV.
• Personal relationships- using the media for emotional and other interaction e.g. substituting soap operas for family life.
• Personal identity- constructing their own identity from characters in media text, and learning behaviour and values.
• Surveillance- Information gathering e.g. educational programmes, weather reports, news reports.

In my music video we have included the personal relationships because we wanted to show how the girl in the narrative is feeling really low and isolated which is reflecting through the song because it is being played to reinforce her feeling of wanting to escape. The people that will watch the Paramore- Emergency music video will be mainly people in the cultural code of C-E because of the issues that will be raised and the target audience that the video is aimed at. 

Planning & Development: Reception Theory

Reception theory is an extension of uses and gratifications theory. Reception analysis is based on the idea that no text has one single meaning. Instead it suggests that the individual members of the audience themselves help to create the meaning of the text. For example in our music video you could say that there is not one single meaning because some people could think that it is about a girl who is a drunk and goes to London to find herself then comes home and another person could say that she is a lost girl and listens to the song because she can relates but she doesn't want to change her ways. In my evaluation I will ask my audience at our showcase evening where we will show people our music video to see what meaning they get from the music video.

Development: In the studio editing!

Where the magic happens in my media room where I upload all of my footage and edited the music video.

Check out these clips of me talking about a few skills I have learnt and incorporated in music video. Enjoy!

Development: First Rough shot of Editing

This is our first rough edit cuts of the music video whilst using the footage that we have captured so far. We used Premiere Pro to construct this video and we will continue to use that software in the continuation of this project. I hope you enjoy and please leave comments.

Development: Front cover of the digipack

As we have to produce as part of the curriculum we have to produce a digipack that consists of 16 pages so i've decided to start to begin my front cover for my digipack. This where I am so far in development stages. I used Adobe Photoshop which gave me full creative control in the layout as I am familiar with this applicattion and have utilized the software for 4 years.

I used the fz tool which add efects onto the layer, which is where I applied bevel emboss and a drop shadow so that the butterfly will stand out and be noticeable against the white background.